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A Lesson On How to Build a Campaign

A Lesson On How to Build a Campaign

Advocacy Training 4

On April 26, Sally Jo, our Director of Advocacy and Consumer Engagement, led a training on how to build a campaign. Advocacy is grand, so it’s important that we learn how to do it well. Her training, called Bodies, Buttons, T-shirts, and Cocktalk Umbrellas, went over how to structure, and stick to, a strong and clear message that can grow the campaign and move it forward. This includes creative marketing tips, creating resources to leave behind on legislative visits, and mobilizing strategies for a campaign.

Find out how to request a training or speaker for your event.


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